If some day turn on the TV, see the cartoon version of Jackie Chan screw around with Chinese martial arts, would you be surprised? ?? From Nanjing to Hong Ying Animation Entertainment Limited and the Hong Kong comic artist Huang Yulang cooperation in 1144 minutes the original cartoon, "Fantasy Longbao" is the creation. This means that the kung fu star Jackie Chan will have a "Nanjing membership" cartoon image.At present, Nanjing Blue Dolphin animation production companies and animation companies and Italian CCTV L & T International joint venture production of animation 52 episode cartoon "The Adventures of Marco Polo", which is China's first domestic-funded enterprises and foreign animation Animation animation joint venture film......From "kept in purdah" to go abroad, Nanjing, the animation industry, the spring is ushered in rapid development.Original animation??"They are close to the 'Nanjing to create' tag""I like 'bun'." "I want two 'siu mai'!" This is a recent cultural exchange at the scene. Children referred to the "buns" is the cartoon character cushion, plush toys, these are Hong Ying Animation created cartoon "The skills academy tea," a series of derivatives.In addition to a deep impression on "The skills academy tea", "A Fabei Paradise", at present, Nanjing Ka Mushi Animation Co., Ltd. are producing 104 episodes of "stationery Story", which is Nanjing's first large-scale three-dimensional fine original cartoon. Nanjing peak time animation company producing animated film "Wild Wild strive for hegemony" has been produced, will line contact with the cinema."They are close to the 'Nanjing to create' label." City Planning Department, Radio and TV industry, said the person in charge. Just a few years ago, Nanjing, most animation companies also rely on foreign workers to make a living.Number of witnesses 2007, CCTV broadcast under SARFT length of the original cartoon ranking, Nanjing, China ranked seventh with 3654 minutes. 1 year? In October, the city completed nearly 6,000 minutes, more than doubled last year. Production of original animation is nearly 20,000 minutes, after the strong potential. Nanjing, 2007, 250 million yuan annual output value of the animation industry.Policy support??"Although the late start, but run fast""Select Nanjing, where the talent is fancy advantages and flavor." Tomorrow Technology Co., Ltd. Nanjing Branch General Manager Chengguang Min said that the Nanjing University has opened more than a dozen professional animation, creative animation training, production, marketing personnel, and Nanjing profound historical and cultural heritage, but also provides businesses with a source of unlimited creativity.Blue Dolphin Animation chairman Qin Wen said that last month, the Blue Dolphin's sales tax from 5% paid reduced 3% for small enterprises to reduce the burden of not. "The boost in government, although the animation industry in Nanjing started late, but to run fast.""A few years ago David Eagle also on the 'OEM' survival, such as helped Disney OEM" Mulan "and so on, but the bulk of profits are earned foreigners away." Hong Ying Animation Entertainment Co., Ltd. General Manager Chen Dejun introduced in the Government gradually increase the intensity of support for original animation, the Hong Ying Animation instead committed to independent research and development. "We created the" tea of the Kung Fu academy "won 1.144 million yuan for cultural industries financial incentives." Number witness the rapid rise of original animation, can not do without policy support. Since 2007, municipal financial resources allocated to support the animation industry more than 600 million, included in the provincial capital of cultural industries to guide the project six with a total funding more than 700 million. Municipal Radio and Television Bureau, said the person in charge, in order to further encourage originality, future production of original animation of the cultural industry can declare a major municipal projects, the maximum amount of 1 million yuan of funds to finance, "The Adventures of Marco Polo" is expected to be the first beneficiaries.Extend the industrial chain??"Shop in front field" open up the market access"Original" is not easy. Animation is a "burn" in industry, 3D animation production cost per minute, more than 10,000 yuan, more than 6000 yuan per minute, two-dimensional animation, sell TV stations are only a few hundred dollars a minute.November 26, Nanjing High-tech Zone and the CCTV film production center in cooperation with the new build of "CCTV New Section Cartoon Channel" was formally launched, the two sides form a "shop in front field" business model, built from the animation market and industry access.The so-called "pre-shop market," refers to build industry alliances, based on the animation industry's development, publishing, exhibitions and so on Beijing to form a "front shop", a host of other post-production and the industrial chain extended into the industrial base in Nanjing, the formation of "post-market."Nanjing High-tech Zone will be in Beijing's "new film animation culture city" set up around the theme of experience animation center, product exhibition center, information exchange center, where the animation base in Nanjing Hi-tech Zone echoed, making the animation industry chain can be extended and expanded. Action Nanjing animation business enterprises are building their own chain. Cheng Guangmin introduce them to business strategy?? And television, telecommunications, Internet and other institutions each year more than 5,000 minutes of original animation and some 100,000 pictures, Yi Gezhongfangshi provide endless service."The Adventures of Marco Polo," not shooting on the sale of toys, food and other derivative products, foreign license. Wen Qin said, with Italian state television our international sales channels, toys from the "Lord of the Rings" and "Harry Potter" global distributor of Italy PEA's global sales, book published by the Italian National Bureau of acquisition.
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